Monday, 30 March 2015
Saturday, 28 March 2015
Latest Survey Shows Travelers Prefer to Watch videos on Hotel Webites In this survey, by Software Advice, shows that video is very effective and popular
Wednesday, 18 March 2015
Uploaded this video to YouTube. It demonstrates what we covered before on our blog. Namely how Finder 2015 is better for hotels, what it means and how you can participate. It also looks at SEO, shows how some properties are bucking the trend and how you can too. Also important to watch is the last section where we review actual cost of click advertising and how that compares to good SEO and organic search listing.
The latest version of Google's hotel finder has a few changes that can help small hotel. First it now links directly to hotels that it lists. OTA room rates for the property are still prominent for most properties, but overall the changes are a step in the right direction for local hotels who has seen their listing fall off Google in the last few years. To find out why and learn what you need to do, check out the blog at:
See the icontact notice on hotel finder
Saturday, 14 March 2015
Its better news for hotel marketing but not great news, They have made some significant changes to hotel ads package and hotel finder that definitely will improve direct bookings. But OTAs still dominate search. This article looks at why and what you can do about it.
Friday, 13 March 2015
http://www.markhat.com/googles-hotelfinder-to-dominate-hmetasearch/ Google got a bit more friendly to local hotels in its latest release of hotel finder. Its...