Friday, 23 January 2015
Difference Between Content Marketing, Social Media Marketing and SEO. Its seems unnecessary, I thought when i read this, then I chated to a few hotelier friends and it became clear the clarity was missing.
Thursday, 22 January 2015
Achieving Measurable Results in the Hospitality Industry with Social Media Marketing | Launch&Hustle. Social is on the agenda for travel in 2015. It was in 2014 but it going to be on fore in 2015.
Wednesday, 21 January 2015
SocialIndexEngine publishes a case study documenting all of the steps in launching an international multimedia promotion for a tourism destination. The campaign uses several videos, teaser videos, blogs, media coverage and social indexing.
Tuesday, 20 January 2015
Expedia to Acquire Travelocity Well we did say so in the original post re Expedia Agreement in 2013 with Travelocity. We were not alone! Is this Goodby to the Gnome!
Monday, 19 January 2015
In this issue Travelers Insights Magazine presents the perfect holiday for the independent Traveler. That is Travelers who enjoy unique and personal experiences. They typically prefer self catering accommodation where they are free to go where they please, when they want to, and enjoy an individual experience.
This independent holidays issue is unique in that it includes a special coupon for readers to enjoy the lifestyle holidays in the Caribbean island of Barbados, which as they say, was built for the independent traveler.
TravelersInsights Magazine- ScribD Beach villa holidays coupon
The coupon offers reader an unbelievable holiday at Settlers Beach Villa Hotel, the top Hotel in its class. The coupon offers a discount on the two bedroom villas starting at 55% off the accommodation Hotel and includes a complementary tour of the islands only Jacobean Plantation. Jping the tour to see the charming film of life in the early days of settlement, visit the magnificent historic plantation, the can crusing factory, and the fermentation process that produced vintage rum. Sugar and rum are still crushed and processed with steam as they were 300 years ago.
TI Independent holidays - Download as PDF File (.pdf), Text file (.txt) or read online. Cost is only 99c for download- The coupon is worth several hundred dollars!
In this update, SIE has added more detail on creating and marketing Teaser Videos. Teasers are highly recommended by Google as a way to get traffic and links to your original video. The key is to make each short and concise and 100% unique. You can add them to your own YouTube channels, that fine with G, but to use other channels too so that your own YT experience is preserved and not made redundant with many similar videos. This is one case where it pays to have several YT channels, if you don't have different relevant channel, subcontract it out to Fiver, Odesk and other services. But check the site you are subcontracting to be sure that your video will be on quality, relevant sites.
2015 is the year of visual marketing technology. Here is a short demo of how HaikuDeck is making it easy to create stunning visual presentation in just minutes. In this demo MarHat exposed the backend of the the new software to show its impressive graphics database. Evan more impressive is the intelligent software that anticipate what images are best and renders them in the presentation for you. Just magic!