Do you understand what your brand name sounds like? Possibly not; and if not you may merely be missing out on branding an important aspects of your identity. It is not all that obvious and to truly understand the effect a sound has on our mind and emotions it help know something about neurosciences. Check…
https://sonicbrands.wordpress.com/2016/02/04/the-complexity-of-automobile-sound-by-audi/
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