Rogues in Paradise -Extraordinary Ordinary Characters of Barbados

The better way to promote a destination- Write a book that highlight its unique character and reveals the joy of travel to duscover culture, people, place and history- This video present several Book Covers - Love to know which one you like. You can Regsiter to get on the early birds list and get the book at launchprice!

Making Rum In Barbados The Birthplace of Rum

Griding the Cane -



Distilling - Aging and Perfecting the Spirit



For more about the history of the Abbey see

https://www.youtube.com/watch?v=FmROX85RaNA&index=1&list=PLeWzYgDE7JGFVCXi98kgtZaJG8kdNcU2f

25 Ultimate Things to Do in Barbados – Fodors Travel Guide

Come to Barbados for the beaches, stay for the culture, wildlife, and stellar views.
https://www.fodors.com/world/caribbean/barbados/experiences/news/25-ultimate-things-to-do-in-barbados

Facebook Travel Promo: Win a Free Caribbean Holiday in Barbados

In our ongoing involvement with Facebook as a travel marketing channel, we are running a Sweepstake on our Barbados Tourism Encyclopedia Fan page. The sweepstake offers a free holiday to one winner. All are invited and the rules are simple: anyone interested in winning a Free Caribbean Holiday at Yellow Bird Hotel in Barbados can simply 'like" our Barbados Page and enter the competition.

YouTube - Win a Free Caribbean Holiday: Facebook Promo

Barbados.org Blog | Enter to Win at http://barbados.org/win

The entry deadline is June 30th, at which time a winner is chosen by a random number generator. The winner will get 5 days accommodation, sponsored by Yellow Bird Hotel.

The Sweepstake is advertised on Facebook for the entire month. Kathy-Lynn Ward, COO of AXSES, says, "We are running several ads, all targeted to markets in Canada. Some ads are far better that others and it's quite a job to manage the variables such as demographics, interest, geographic targets, images and text to capture what is working. We are learning a lot about advertising on Facebook, which we will translate into a real advantage for our travel customers."

The objectives of the Campaign are:

1. Generate more Interactive Fans for Barbados.org From a marketer's perspective, a Fan is someone who may follow you on Facebook, is receptive to your news, announcements, events, etc, and who will often tell their friends what you are doing. When you post to your Fan page, the post can be displayed on all followers' walls, which means it can be seen by their friends.  Fans are customers and prospective customers, influencers and interested parties: They represent a high-interest client base that you can keep in contact with. Getting more fans is a high priority in social media marketing.

Running a competition on Facebook is a a good way for any hotel and tourism organization to increase fans and interaction. Competition gets good play within the Facebook community and are spread around by word of mouth. But one has to subscribe to the Facebook guidelines on how to run a competition,  choose a winner, etc.

2. Test Facebook as an advertising media. We are evaluating what works and why. And, most importantly, want does not work. Our intent is to provide consultation to travel campaigns and offer advice and services on how to effectively use Facebook in Travel.

3. Expand AXSES Facebook marketing. We believe we were the first travel company to build a direct booking application for hotels and tourism who wanted to quickly and easily build a Facebook reservations Fan page that allowed fans to see current seasonal rates, specials, photos, brand content and to be able to get an instant quote and book online. We are integrating the arcResBookings application with a full marketing platform for Facebook.

4. Evaluate other social media and marketing channels. In addition to Facebook advertising, the campaign also includes promotion on other social platforms and traditional websites and distribution channels. The performance of these channels vs. Facebook will be evaluated.

5. Make more people aware of the special and unique features of a Barbados Holiday.

The marketing is fully funded by AXSES; Yellow Bird Hotel provides the accommodation.

The Next Step -

Please follow us to learn the results and insights we learn from this campaign. We will be putting this to use by creating packages and a template for marketing hotels and tourism using Facebook and other social media. We are offering consultation, services and technology to help tourism use social media:  see  http://SocialMarketing4Travel.com


Click the follow button below to get updates on this campaign:

Dominica the Caribbeans nature island - naturally romantic -

Dominica is Colour, the sea with many shades of monochrome blues and gray create a painters landscape that is totally unique. The landscape is pink, red, yellow, blue and white on a carpet of green and brown. The town is painted in bright greens, reds and blues; Strong colors that insist you notice, but they are never gaudy, and sit in perfect balance. Even the wildly coloured fishing boats are in harmony siting on their canvass of gray and silver sand , the green-blue, gray-white sea and sky. There is something extraordinary about the way the colours blend. The boasts on the beaches and anchored in the shallow waters, are painted with personality, each individual, yet complementary. They say much about the style of the place and its people. The entire Island seems at times to be symphony of colour in perfect harmony.
There are many places with bright and vibrant colors, but often they fight and clash each other. But it is not so in Dominica. Do they all use the same artist I wondered. Have they been to the same school of art, is art and painting taught like this in all schools. Perhaps there is just one artist doing all this work. Then who is his or her teacher. I decided to accept that mother nature is the teacher and the divine artist here. In the "nature Island" everyone is an artist working with the same pallet, fitting in rather than standing out.
Fitting in rather than standing out. It is a phrase that suites the Dominica temperament. Although they are independent and different, the sense of a community is not left behind.

It was what I noticed at the Carib village and from articles written about Dominica and its people. They may not have always been this way, but perhaps centuries of battles have made them weary of strife and they have always had a great respect for nature. They are people of nature and nature just IS as people sometimes just ARE; content with being close to the earth and one with all. Being is a possess of observing, going with the flow, accepting and fitting in rather than standing out. Dominicas fit in, with styles.

Please click here for more information.