The Secret to getting Direct bookings is not big Data. Inspired by eHotelier article, author Ian R Clayton offer a winning strategy with smart re-targeting
http://marketinghotelsandtourism.com/the-secret-to-getting-direct-bookings-with-smart-data-marketing/
In this article we summarize the eHotelier article on the secrets of Getting Direct bookings with Smart Data. We added our own secrets of how to get booked direct.
First you need to get seen more and attract travelers who are in the planning stage. Then be sure to follow them around with re-Targeting - Its all in the article alone with 3 strategies that when combines witll get your property seen and booked. Read it at here >>>
