Tuesday 11 January 2011

New View of Social Engagement Turns Tradition Upside-Down

In researching for our Hubpage on Facebook as a Travel Platform, I came across Simon Sinek. Simon talks about the Golden Circle on YouTube and his blog dealing with this topic. He has studied great people and great successes, from the Wright Brothers who beat all odds to fly, to modern-day Apple Computers who dared to be different.

His conclusion turns tradition on its head. Rather than talk about what they do, successful people are motivated by a passion for why they do it.

Talk about WHY you do what you do, and you are talking about the passion you have for what you do. Passion engages, and people engage with people who believe what they believe. Share a passion with a like mind, and you engage without pretext.

See our hub and Simons Sinek Video on the Golden Circle at Facebook Travel Platform & Business model

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