Wednesday, 16 March 2016

Barbados Atlantis Submarines Signs HolidayHotelsReviews to Build Reviews & Reputation







Atlantis Submarines Barbados announces a new partnership with the HolidayHotelsReviews.biz to build 5 star customer reviews, create professional review videos and market on top digital media.

See press release at:

http://newswire.net/newsroom/pr/00092115-holidayhotelreviews.html

Here is an example of a review video. The video engages about 5 times more that a simple text review. In addition to creating animated videos that show and tell the reviewers experience and insights, HolidayHotel.reviews also create high impact visual images of reviews for the top image sites like Instagram and Pinterest.  



more on how HolidayHotel.Reviews works see the biz site http://HolidayHotelReviews.biz

Monday, 29 February 2016

SEO Takes Center Stage with Google new Trip Planning



Googles Trip Planner Boosts Hotels With Good SEO. 30% of hotel website revenue is derived from organic search results and SEO is now more vital than ever.

http://marketinghotelsandtourism.com/googles-trip-planner-boosts-hotels-with-good-seo

This is a huge step forward for hotel marketing. Now for the first time in years hotel websites are coming to the top of Google suggestion.  Normally search results are all OTAs like booking.com, Expedia, review sites like TripAdvisor and the destination sites. Small hotel just do not feature and all the SEO has little effect.

Now Good SEO and good content makes all the difference. It is vital for hotels to understand the new content and Google requirement. This means more local content and even maps like the one below.




Friday, 19 February 2016

Understanding Big Data in Hotel Analytics - SnapShot - MARKHAT.COM


This shapshot detail inforgraphics helps us understand Big data in hotel analyics. Big data is the key to predicting travel shoppers behaviour and the future
http://markhat.com/understanding-big-data-in-hotel-analytics-snapshot

Thursday, 18 February 2016

If You Think Search is About Keywords - Think Again



Blink and you might miss It:Search is no longer a keyword filter, soon it will be a personal assistant. It's all about the users experience.

To make your website appear in the Google search results, you have to know what your customers are typing into the search engine. Search habits have become more semantic and people are now asking whole and complete sentences.

The search for “Family Holidays” has evolved into questions, such as “what are the best holiday villas in the Caribbean for a family of four at under $250US per night”.

http://markhat.com/ai-is-transforming-google-search-the-web-is-next-wired/#SearchAI

Saturday, 13 February 2016

Singularity - Is AI About to Exploded



Artificial intelligence may be about to explode into what they call Singularity. That is, it expands at such an accelerated pace that no one can see its outcome, and maybe no one can control it.

Be scared!

http://marketinghotelsandtourism.com/ai-is-transforming-google-search-the-web-is-next-wired/#AISingularity

Tuesday, 9 February 2016

Video Marketing Moves Upmarket with Mariotts Latest Movie - MARKHAT.COM




Mariott is keen on tapping into the growing power of the 20-30s age group. Their latest Millennials Video Marketing top 1.5 m views in a week. The Movie is highly produced with great acting and lots of action. Its something you just have to see to understand where we are going with video marketing:


http://marketinghotelsandtourism.com/marriotts-millennials-video-marketingget-1-5-mil-views-skift